Make It Stand Out
Whatever it is, the way you tell your story can make all the difference for a brand. Below are some of my works for brands in India.
Brand Guidelines
Edelweiss Tokio Life was looking to keep its brand language and design conversational, warmth and friendly. So, as a team, we did just that.
Titans
An internal reward recognition programme at Edelweiss, the idea was to look at all the great achievements done in space research.
Calendar 2018
Taking inspiration of India’s entrepreneurial spirit, Edelweiss needed to tell stories to inspire its employees and partners.
EMT Notifications
A revamped communication to Edelweiss Mobile Trader app for customers to understand its various simple and easy features.
#TestofTime
After the Government of India announced demonetisation, a campaign came about that included videos, posts and gifs to highlight the virtues of insurance.
Are You Ready To Become An I.T. Pro
A campaign based on a simple visual, a simple copy, a simple question. Simplicity being the key.
#inspiringtales
It takes a glimpse into the selfless deeds done by Reliance Nippon Life employees to protect its employees, sometimes going beyond the call of duty.
#NahiChalega
A social media introduction to Reliance Nippon Life's superstar product–Increasing Money Back Plan, while highlighting its features.
A Plan for the Specialist
A social media campaign that uses an emotional connect to talk about insurance and education, while emphasising a product’s benefits.
ACC
An employee engagement activity, aimed to inform and engage employees on their outpost visit.
Drive to Glory
A sales initiative by Edelweiss Tokio Life to motivate its employees to reach higher targets.
iLead
An initiative taken by ABFSG to showcase the leaderships skills of women in their organisation.
Tacticals
An opportunity to connect the consumer, the brand and the festivity together.
Wall Branding
An opportunity to humor or inspire consumer and partners.
Coffee Table Book
An opportunity to explain the possibilities of the aviation industry.